Terms of Use
Effective Date: June 22, 2026
- Tulle is currently in pre-launch testing. You can sign up for updates, but the full product isn't live yet.
- We don't collect payment information or process payments. You can join the waitlist with your email — the full product isn't live yet.
- We may show you different versions of the site (A/B testing) to learn what works best.
- If Tulle discusses health topics, none of it is medical advice. Always consult a qualified healthcare provider.
- Disputes are governed by Wyoming law.
If you don't agree with these terms, please don't use the site. Otherwise, read on.
1. Who these terms apply to
These Terms of Use (the "Terms") apply to anyone who visits tulle.one, signs up for our mailing list, or interacts with our content. By using the site, you agree to these Terms and to our Privacy Policy and Cookie Policy.
"We," "us," and "our" refer to Smart IT US Inc., a company incorporated in Wyoming, United States. "You" means anyone using the site.
You must be at least 18 years old to use Tulle. By using this site, you confirm that you are 18 or older. If you are under 18, please don't use the site.
2. What Tulle is (right now)
Tulle is an AI-powered styling app that helps you build a wardrobe that fits your life.
We are currently in a pre-launch testing phase. That means:
- The full product is not yet available
- You can sign up to be notified when it launches
- You may see promotional materials, descriptions of features, and pricing — these reflect our plans, not finished software
- We may run user research, surveys, and experiments to learn what to build
If something on this site sounds finished — it's our intent for the product, not necessarily the current state. We'll be clear when Tulle actually launches.
3. No payments during pre-launch
Tulle is in pre-launch testing, and we do not process any payments.
There is no checkout on tulle.one, and we never ask for payment card details. The only information we collect is your first name and email address, so we can notify you when Tulle launches.
If your bank or card statement ever shows a charge claiming to be from us related to this site, it isn't us — contact legal@smart-it.io immediately and we'll investigate.
4. A/B testing and experiments
To improve the site, we may run experiments — showing different visitors different versions of pages, copy, prices, designs, or features. This is standard product practice.
You may see content that looks slightly different from what your friend or colleague sees on the same site. None of these variations are designed to deceive you — they're designed to help us learn.
We never use sensitive personal information (such as health conditions) to decide which version to show you.
5. Acceptable use
When using tulle.one, please don't:
- Try to break, hack, reverse-engineer, or disrupt the site
- Scrape, copy, or systematically harvest data
- Use bots, scripts, or automated tools to interact with the site (other than search engine crawlers)
- Submit false information (including using someone else's name or email)
- Send spam, malware, or anything illegal
- Impersonate anyone, including us
- Use the site to violate anyone's rights — including intellectual property and privacy rights
We may suspend or block access to anyone who violates these rules.
6. Intellectual property
All content on tulle.one — text, design, graphics, logos, code, videos — is owned by Smart IT US Inc. or our licensors and is protected by copyright and other laws.
You can view the content and share links to public pages. You can't reproduce, modify, or use our content for commercial purposes without our written permission.
The Tulle name and logo are our trademarks (or pending trademark applications). Please don't use them without permission.
7. Third-party services and links
Our site uses services from third parties (listed in our Privacy Policy and Cookie Policy): HubSpot for email, Google and Meta for analytics and ads. Each provider has its own terms and privacy policy that govern your interactions with their services.
We may also link to other websites. We don't control those sites and aren't responsible for their content, terms, or privacy practices.
8. Disclaimers
The site and any information on it are provided "as is" and "as available," without warranties of any kind. To the fullest extent allowed by law, we disclaim all warranties — express, implied, or statutory — including warranties of merchantability, fitness for a particular purpose, and non-infringement.
9. Limitation of liability
To the fullest extent allowed by law, Smart IT US Inc., our officers, directors, employees, and agents are not liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, data, or goodwill, arising from your use of the site — even if we've been advised of the possibility of such damages.
Our total liability to you for any claim related to the site is limited to $100 or the amount you've paid us in the last 12 months (whichever is greater).
Some jurisdictions don't allow certain limitations on liability — in those places, the above limitations apply only to the extent permitted by law.
Nothing in these Terms excludes or limits our liability where it cannot be limited under applicable law — including for gross negligence, willful misconduct, fraud, or any mandatory consumer-protection or data-protection rights.
10. Indemnification
You agree to defend, indemnify, and hold harmless Smart IT US Inc. from any claims, damages, costs, or expenses (including legal fees) arising from your violation of these Terms or your misuse of the site.
11. Termination
We may suspend or terminate your access to the site at any time, with or without notice, for any reason — including violation of these Terms.
You can stop using the site at any time. If you've signed up for emails, you can unsubscribe via the link in any email or by emailing legal@smart-it.io.
Sections that by their nature should survive termination — including intellectual property, disclaimers, limitation of liability, indemnification, and governing law — will survive.
12. Governing law and disputes
These Terms are governed by the laws of the State of Wyoming, United States, without regard to conflict-of-law principles.
Any disputes arising out of or relating to these Terms or the site will be subject to the state and federal courts located in Wyoming, United States. You and we both agree to submit to the jurisdiction of those courts.
If you're a consumer in the EU, UK, or another jurisdiction with mandatory consumer-protection rights, you may also bring claims in the courts of your country of residence — these Terms don't override those rights.
13. Changes to these Terms
We may update these Terms from time to time. When we do, we'll change the "Effective Date" at the top and, for material changes, post a notice on the site or email you (if we have your email).
Your continued use of the site after changes means you accept the updated Terms. If you don't agree, stop using the site.
The current version is always at tulle.one/terms.
14. Severability
If any part of these Terms is found to be unenforceable, the rest of the Terms still apply.
15. Entire agreement
These Terms, together with our Privacy Policy and Cookie Policy, form the entire agreement between you and us regarding your use of the site. They replace any prior agreements.
16. Contact us
For any questions about these Terms:
Legal questions: legal@smart-it.io
General support: support@smart-it.io
Mail: Smart IT US Inc., 30 N Gould St Ste R, Sheridan, Wyoming 82801, USA